Jeremy Golez | Fractional CMO and Growth Partner

My story
Jeremy Golez
I've sat inside a business that was growing on paper and breaking in practice.
As COO, I led a team of three handling 35 clients.
I was the strategist, the head of fulfilment and the person who fixed what broke.
On the outside, it looked like growth.
On the inside, we were polishing reports while clients waited for results.
You can't scale a business when your attention is split 35 ways.
So I rebuilt the money model around consistent monthly recurring revenue.
It went from around $20,000 a month to consistent $40-50K months, with a record month of $80,000.
But the wins came at a cost.
I was stacking wins and money…
…and not taking care of myself.
To the point that I became the problem: my mind, my hormones, everything.
So I took a break and stopped everything.
I asked myself: who do I want to serve, what impact do I want to have, and what legacy do I want to leave?
The answer: help change a million lives.
I could've kept making money from my e-commerce expertise and never looked back.
But the work I do changes more than a business. It changes the people inside it, their families and everyone around them.
That's why I partner with people whose work matters, and give them my full attention.
- Jeremy

How I work

A partner, not a department

I don't operate as a one-skill, one-role person. I look at the whole business, find what is holding growth back, and fill that gap, wherever it is.

Growth & acquisition

I own the path from first click to closed client: offer, ads, funnel and follow-up.

Operations & systems

CRM, SOPs, onboarding and reporting, so the business runs without everything sitting on one person.

Offer & positioning

I find what the market actually wants, in its own words, and build the offer around it.

Clear numbers

Reports that tell the truth: what's working, what isn't and what to fix next.

Speed

I operate in speed. Launch, read the data, fix the weakest point, repeat.

Wherever the gap is

Sales, team, retention, systems. I step in where the company is stuck and fill it.

Case studies

What it has produced

Real results from real work. Tap a story to read it.

Health coaching

4 Truth Health

$114 ad spend4 booked calls$3,000 sale in 8 days

A physician-led coaching brand got a sharper offer and a system that follows up from the first opt-in.

Read the story ↓

Photography coaching

Camera Focus

$48K total sales9.6× ROAS$5K ad spend

A photography business coach's funnel turned 253 leads into 98 booked calls and 10 sales.

Read the story ↓

AI client acquisition

ChaseIQ

2 clients signed$3.5K cash~15× ROAS

A new AI-powered acquisition company for real estate signed its first two clients.

Read the story ↓

Solar lead generation

Captain Solar

5 clients$5,250 collected$90 ad spend

Five clients in the first three days of running ads, on $30 a day.

Read the story ↓

Wellness program

Oh Wellness

$3,800 collected$30 a day3 in pipeline

A wellness program that stopped targeting wide and became the go-to expert for one community.

Read the story ↓

Health coaching · Differentiation

4 Truth Health

$114 of ad spend → 4 booked calls → a $3,000 sale in 8 days

Ad spend$114

Booked calls4

First sale$3,000

The situation

A physician-led health coaching brand needed a steady flow of the right people into a high-trust program. Their offer goes against the grain: a lifestyle approach to reversing diabetes and its symptoms, without relying on GLP-1 drugs or peptides, because of the side effects they carry.

What we found

Two problems. They could not generate leads consistently, and when leads did come in, they were not booking calls. The offer already had a strong stance. It just wasn't built to make the right people stop, raise their hand and book.

What we did

We rebuilt the offer around that stance, so the right people raise their hand instead of scrolling past.
We followed up with every lead from the moment they opted in, so they were warm well before the call.
We tested the pages and messages every week. One landing-page test cut the cost per lead in half, which made every marketing dollar more efficient.

What it produced

$114 of ad spend produced 4 booked calls, about $28.50 each.
A $3,000 sale, in just 8 days.

"Jeremy is like a wealth of information on all the little nuances of marketing… We're just constantly making improvements… and it's starting to drive more leads, more bookings and more sales."Amy, COO, 4 Truth Health

Photography coaching · Offer and qualification

Camera Focus

$48,000 in total sales and 9.6× ROAS on $5,000 of ad spend

Total sales$48K

ROAS9.6×

Ad spend$5K

The situation

A photography business coach wanted more of the right photographers on the phone, not more tire-kickers.

What we found

Most photography education is about gear and editing. Photographers who want to earn real money need the business side: pricing, selling and running a profitable studio. They needed the structure and the ins and outs, and that gap was the opening we found.

What we did

We positioned the offer around photographers who want to run their own business, so it stands apart from gear-and-editing courses.
We ran ads to cold photographers and sent every lead through an application with pre-call questions, so the people on the calls were ready for the conversation.
We counted every stage, from lead to booked call to conversation to sale, and fixed the biggest drop-off first.

What it produced

253 leads became 98 booked calls, 52 good conversations and 10 sales.
$48,000 in total sales, with $36,600 collected in cash, on $5,000 of ad spend.
A $17,000 single-day sales record soon after.

"We had our biggest day in sales in one day on Monday. Total sales $17,000 - $12,500 in cash collected."Scott Proposki, Camera Focus

Slack screenshot — Funnel report posted by the clientSwipe to scroll · tap to enlargeClick to enlarge

AI client acquisition · Credibility

ChaseIQ

A first client at about 15× ROAS, a second within days

Clients signed2

Cash collected$3.5K

ROAS~15×

The situation

A new company needed its first client, and fast, to prove its model.

What we found

Real estate businesses have been sold effort by agencies for years. A pay-for-results model is a promise the market wants. It needed to be made believable.

What we did

We built the offer around pay-for-results so the promise does the heavy lifting.
We used a video sales letter to warm up cold visitors before they ever reach a call.
We nurtured every lead using our proven process, personalized to ChaseIQ, so interest never goes cold and by the time they show up on a call they are ready to buy.

What it produced

The first client was signed on September 18, with $3,500 collected.
That client is worth about $15,500 over four months, roughly 15× the ad spend (founder's estimate).
A second client signed within days and a third was pending.

"Cash collected is 3.5k. And client is for 4 months more so that's about 15.5k total. In 4 months. About 15x roas"Ahsan Latif, ChaseIQ

Solar lead generation · Risk reversal and the money model

Captain Solar

5 clients in 3 days

Clients5

Cash collected$5,250

Ad spend$90

The situation

A lead-generation founder needed solar clients who would say yes to a new provider.

What we found

Buying leads is a gamble for solar companies. Paying only for booked appointments removes the risk, and risk is the main reason they hesitate.

What we did

We built a risk-free offer: clients only pay when an appointment is actually booked.
We helped build the money model behind it, so the structure is profitable for the founder and not just attractive to clients.
We ran ads to cold audiences and followed up every lead from the first opt-in so appointments turn up.

What it produced

5 clients in their first 3 days of running ads.
$5,250 cash collected, on a $30 daily ad spend ($90 in total).
Proof that with the right offer and the right system, great results follow fast.

"Ok closed 3 clients"Horatio Oliver, Captain Solar

Wellness program · Choosing the right market

Oh Wellness

$3,800 collected on about $30 a day

Collected$3,800

Ad spend$30/day

In pipeline3 clients

The situation

The founder wanted to target wide. We told them to cast a narrow net and focus on the people they had already helped.

What we found

The audit showed where their real leverage was and what would make them unique in a huge market: a specific community, and the exclusivity of being the go-to expert for it. It resonated because the founder shares that background with the people he serves. And because people only start a wellness plan when they know exactly what step one is, the offer needed a clear first step too.

What we did

We rebuilt the offer with a clear first step and positioned the founder as the go-to brand for one specific subset of the market, instead of chasing everyone.
We ran ads to that narrow audience on a small daily budget and followed up with every lead from the moment they opted in.
We negotiated the numbers so margins stayed profitable, and built the money model so acquisition breaks even and the back-end revenue is net, not gross.

What it produced

$3,800 collected, paid in full, on about $30 a day in ads.
The first sale came on September 23. A second was nearly complete, with two verbal accepts and a warm lead behind it.
3 more clients in the pipeline.

"I think once I start getting more consistent sales, we can increase spending on ads. Right now, I think we are doing well."Omar Husain, Oh Wellness

Wall of proof

In their own words

Real messages, real screenshots, real videos.

"Jeremy is like a wealth of information on all the little nuances of marketing… We're just constantly making improvements… and it's starting to drive more leads, more bookings and more sales."

Amy, COO, 4 Truth Health

Client proof screenshot — Camera Focus · Funnel report posted by the clientSwipe to scroll · tap to enlargeClick to enlarge

"We had our biggest day in sales in one day on Monday. Total sales $17,000 - $12,500 in cash collected."

Scott Proposki, Camera Focus

"Cash collected is 3.5k. And client is for 4 months more so that's about 15.5k total. In 4 months. About 15x roas"

Ahsan Latif, ChaseIQ

"Ok closed 3 clients"

Horatio Oliver, Captain Solar

"I think once I start getting more consistent sales, we can increase spending on ads. Right now, I think we are doing well."

Omar Husain, Oh Wellness

Experience

The path so far

2026

A deliberate break

Stepped away from client work to reset and decide who I want to serve.

2025 (to Q4)

COO, marketing agency

Led a team of three across 35 clients. Rebuilt the revenue model around recurring revenue and built the CRM and SOP systems.

2024

COO, marketing agency

Ran high-ticket fitness and coaching clients end to end, including a record-earning month for a coaching business.

2021 - 2024

Executive strategist, Liveswitch / Bright Dental

Facebook, Google and YouTube Ads, reporting and client meetings for RTOs, coaches, real estate, the arts and dental practices (local SEO and Google Ads).

2021 - present

Independent growth strategist

Ads, funnels, creative and CRM for a small number of founders across e-commerce, coaching, fitness and more.

Need a fractional CMO or partner?

Tell me where the business is and where you want it to be.

Email me

WhatsApp · LinkedIn